Built by People Who Get It
A tech sales dropout who bet everything on college football creators. Now changing how athletes build their brands and how fans get the real story every week.
Founder
Jeff Spiegel
Quit Tech Sales to Bet on Creators
Jeff spent years in tech sales, hitting quotas and climbing ladders. But nights and weekends told a different story—obsessing over content strategy, studying viral trends, and building a college football brand from scratch.
What started as a passion project became a 500K+ following across platforms. Brands started calling. Athletes started asking for help. The side hustle was outgrowing the day job.
So he quit. Burned the boats. Went all-in on the belief that college athletes are the most undervalued creators in the world—and that the right strategy could change their lives.
Now he leads content strategy, video production, and growth systems at CFB University. His obsession? Turning raw talent into viral moments and long-term brands.
Why Athletes Trust Us
We've Been in the Arena
We've built audiences in this sport from zero. We know what works because we do it ourselves, every day.
We're Creators, Not Just Consultants
We don't just give advice—we've built the following ourselves. We know what works because we do it every day.
We're in This With You
Your growth is our growth. We succeed when you succeed. That's why we're selective about who we work with—we go deep, not wide.